Admittedly, I am a fan of Coca Cola- I'm not the biggest Coke drinker, with all the talk of sugar content and rumour of teeth being dissolved overnight in a glass of Coke. I do, however appreciate an ice cold coke every now and again. Some work endeavours have had me do some research on Coca Cola recently and I have discovered some pretty nifty adverts they have come up with. I remember many years ago [the days of huge PC towers, slow internet and ancient CD rom drives], a friend of mine directed me to a webpage thanking all the loyal Coca Cola customers for their support over the years- this message was accompanied by a link directing the viewers to a promotional gift, stating "click for a free cupholder" On clicking this particular message the computer's CD rom opened. I don't know if any of you came across this all those years ago...? I'm pretty certain this bit of advertising won't cause everyone to jump around in excitement as it made me do, but each to his own, I'm a sucker for this type of thing.
These days too, Coca Cola has come up with some pretty neat advertising ideas like these:
I've also come to realise that Coke puts up little riddles on their facebook page, which upon solving lead you to a URL with a little animation of sort to "bring a little happiness to your day". The current riddle is as follows:
This sitelet is special,
and will require all your attention.
And if you're doing it right,
it will relieve all your tension.
You will need to be totally still,
You're using meditation as a skill.
Your camera will be used for proving
That while you relax, there's No_ _ _ _ _ _.com
To read more about past riddles, have a look
here.
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