*** fruitmashup ***

I found this lovely video during my evening browsing (what's with all  my video-ing lately, huh?).  Anyhoo, here's a lovely concept by Ogilvy. 

As per AdvertisingAge, "Two Fruits are better than one, so why not try a Pinegrape?"

[Screenshots from the youtube video "Fruit Mashup"

*** ... ***

The truth of the industry...

Found here.

*** ... guerilla advertising... ***

What an awesome idea. Some advertisers really are clever...!

[For those of you who don't know it, Hubba Bubba is a brand of Bubblegum, known for its suitability for blowing very big bubbles with: Thus the use of balloons.]

I love guerilla advertising, it is so much more creative and attracts far more attention than the conventional boring day-to-day advertising...

I like...!